Scientific Exhibition: DNA AND
DNA AND - Scientific Exhibition Design
DNA AND – Between Science and Modern Consciousness is a multisensory scientific exhibition whose visual identity and multimedia design were created by Onymous Studios. Staged at the historic Bozzoli Drying Plant in San Vito al Tagliamento (Italy), it turns the microscopic world of DNA into a tangible, playful, interactive journey for visitors of every age.
The challenge: distilling science into experience
Can we combine a chromatic journey with a scientific exhibition? How do we distill complex concepts into visual windows, and find the right rhythm between space and information? DNA AND was born from the synergy between Emporio della Scienza APS, Eupolis Studio Associato and the world of visual arts, with one goal: a museum experience accessible to all, stimulating sight, touch and hearing.
The design: colour as memory, interaction as learning
The whole pathway was organised chromatically, using colour to support memory retention and visual orientation, alternating informative reading with moments of interaction and play, for adults and children alike. Onymous shaped the exhibition's visual identity through colour, design, rhythm and interaction, from multimedia content and animations to tactile panels, enriched with audio, video, projections and interactive stations: a multisensory journey where education and wonder go hand in hand. Even the discovery of DNA becomes a game.
Collaborators
Created thanks to Emporio della Scienza APS (ideators of the project), in collaboration with Eupolis Studio Associato, with the creative partnership of Ilaria Miotto and the technical support of SIM2 Multimedia. Because science belongs to everyone — and through art, we can make it vivid, accessible and unforgettable.
Planning an exhibition or museum experience?
Contact Onymous Studios — we design scientific and artistic exhibitions, museum installations and immersive experiences, from visual identity to interactive content.
FAQ - Frequently asked questions
What is DNA AND?
DNA AND – Between Science and Modern Consciousness is a multisensory scientific exhibition (2024) about DNA, with visual identity and multimedia design by Onymous Studios, staged at the Bozzoli Drying Plant in San Vito al Tagliamento, Italy.
What did Onymous Studios design for the exhibition?
Onymous Studios created the exhibition's visual identity and multimedia design — colour system, animations, multimedia content and tactile panels, plus audio, video, projections and interactive stations — to make the science of DNA accessible and engaging.
Who created DNA AND?
The exhibition was conceived by Emporio della Scienza APS, in collaboration with Eupolis Studio Associato, Ilaria Miotto and SIM2 Multimedia, with visual and multimedia design by Onymous Studios.
Can Onymous Studios design an exhibition or museum experience?
Yes. Onymous Studios designs scientific and artistic exhibitions, museum installations and immersive experiences internationally, from concept and visual identity to interactive multimedia content. Contact studios@onymous.it.